Welcome to

Rewarding your loyalty and trust with prosperity.

PRUsense is Prudential's exclusive invitation-only customer loyalty programme, designed to thank our valued and long-term prestigious customers by providing tailored benefits and privileges. It is only fitting that we express our gratitude to our customers for their loyalty.

More details >>

  • True Values
    The values of PRUsense are designed to be beneficial to you and us.
  • Loyalty. The bond at the heart of every healthy relationship.
  • Trust. It works both ways.
  • Reward. It's no less than you deserve.
  • Prosperity. You prosper, we prosper.
  • Enjoy the rewards you deserve with PRUsense, and let's continue to grow together.