Prudential Launches "Ten Times Tax Refund Lucky Draw" Incentive to Encourage Local Spending to Help Revitalize Hong Kong Economy

21/07/2003

(Hong Kong, 21 July, 2003) In line with the salaries tax refund exercise of the Inland Revenue Department in July, The Prudential Assurance Company Limited ("Prudential") today announced the launch of its "Ten Times Tax Refund Lucky Draw" promotion, aiming at encouraging local spending to help revitalize our economy. Lucky winners will have the opportunity to win cash coupons worth up to 10 times the amount of their salaries tax refund.

Customers, whose individual basic life insurance policies are issued during the promotion period from 22 July to 22 August 2003 inclusive, are eligible to enter the "Daily Refund Lucky Draw". Prudential will draw one lucky winner on each working day during the promotion period. The winning policyowner will each be awarded with cash coupons worth equivalent to either their tax refund from the Inland Revenue Department, or the initial premium paid for the relevant policy (whichever is lower). The cash coupons can be redeemed at specified retail stores for enjoyment of great shopping experiences.

Prudential will also hold a "10 Times Tax Refund Grand Draw" on 1 September to draw one lucky policyowner from the pool of policies issued during the promotion period. The lucky winner will be awarded with cash coupons with a value equivalent to either 10 times' the amount of his/her salaries tax refund from the Inland Revenue Department, or 10 times' the amount of the initial premium paid for the relevant policy (whichever is lower). There is no restriction on the number of entries per customer. The more policies purchased, the greater the chance of winning!

In addition, customers who purchase selective PRUchoice general insurance products during the period from 22 July to 31 December, will also enjoy special discount offer.

Mr. Ken Ng, Marketing Director of Prudential, said, "Prudential always listens to the needs of our customers. As a responsible corporate citizen, we fully support the economic revival initiatives of the Hong Kong Government. By launching this promotion, we hope to further encourage our customers to spend more and together join hands in helping revitalize our economy while enjoying great offers in shopping".