Because of the uncertain economic outlook in the past couple of years, Hong Kong people have been in a turmoil where they could hardly express their feelings and concerns. And by capturing this current public demand, we develop a new advertising campaign "Wall" in October to further enhance our "Listening" message; to show that in Prudential, we are always listening and always understanding.
TVBeauty of simplicity: featuring a man sharing his various financial concerns to a hidden character (which turns out to be a plain "wall"), our new commercial suggests customers to rest assure in sharing their financial problems with us when no one else is really listening to them.
MTRTo maximize the effectiveness of our advertising campaign, we also make use of enormous MTR Wall Posters and Wall Stickers in many high-traffic stations including: Central, Admiralty, Causeway Bay, Tsimshatsui and Quarry Bay to further enhance the "Listening" image of our company as well as our financial consultants.
Prudential Corporation Asia
© Copyright 2018 Prudential Hong Kong Limited (A member of Prudential plc group). All rights reserved.
Note: Other links from this site may contain information regarding products which are not authorized by the Securities and Futures Commission in Hong Kong and cannot be purchased in Hong Kong.
This site is best viewed at 1024x768 screen resolution with Internet Explorer 10.0 or above.